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Case study

Engineering Strength: a Shopify store for a supplement brand

Science-backed supplements for serious lifters. We designed and built a Shopify store that puts the products first and backs every claim with proof.

E-commerceIndustry
ShopifyPlatform
Design + buildScope
Engineering Strength homepage hero
The challenge

What we had to solve

Engineering Strength makes pre-workout, creatine and sleep and recovery formulas, made in the USA and tested by third-party labs.

Supplement buyers are sceptical. The store needed a bold brand look that stands out, short paths to the best sellers and trust signals on the page before checkout.

Results
90+PageSpeed score on mobile
<2sPage load time
1Click to add to cart
4Trust points before checkout
What we did

Design and build decisions

How we built a store that shows the products first and answers buyer doubts before checkout.

Bold product-first design

Large type and product renders that make each formula recognisable at a glance.

Proof before checkout

Made in the USA, backed by science, lab tested and no proprietary blends, shown before the shopper decides.

Shopify build

Shop by goal, add to cart from the homepage and a store the team can manage in Shopify.

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